Tag Archives: Magazines

Magazine Madness and/or Mania: Ideas For Hideous Entertaining from Seventeen, May 1978

Posted on March 30, 2020 by mondomolly

Ah, the late 1970s. So many Earth Tones, so many ads for tanning oil. What did it mean to be a teenager 42 years ago? Well, I am actually rather unclear, because a lot of the content in this issue … Continue reading →

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Magazine Madness and/or Mania: Seventeen, June 1988

Posted on May 6, 2016 by mondomolly

Any guesses on who the cover girl is? Scroll to the bottom to find out! Even for Seventeen, this issue has an incredibly high ratio of advertising to editorial content. In the latter category, we have a helpful suggestion from the … Continue reading →

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Magazine Madness and/or Mania: 16 Magazine, August 1966

Posted on April 16, 2015 by mondomolly

I’ve talked before about the how difficult it must have been to get the tone right when writing for teen mags. Act too much like the actual adult you are and you sound outright contemptuous about the-kids-these-days, what with their … Continue reading →

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Magazine Madness and/or Mania: Seventeen, February 1991

Posted on February 14, 2014 by mondomolly

Time-traveling Richard Grieco is here to wish you a happy Valentine’s Day, 1991-style! Even for Seventeen, this is an issue almost completely devoid of content. Possibly because the editors seared their eyeballs into oblivion looking at the featured fashion spread (click all … Continue reading →

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Magazine Madness and/or Mania: “A Woman Doctor’s Crash Diet For Teenagers” (Woman’s Day, January 15, 1980)

Posted on January 17, 2014 by mondomolly

Well, that’s a headline you’re not going to see on any of WD’s contemporary covers. I was kind of hoping that said diet would include some of those groovy earth-tone cookies. Also the ones at the top and left of … Continue reading →

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Magazine Madness and/or Mania: Co-Ed, April 1964.

Posted on October 4, 2013 by mondomolly

Published by Scholastic between 1959 and 1985, Co-Ed’s somewhat confusing tagline was “The High School Magazine For Homemakers and Career Girls”, which covers pretty much every group of young women except collegiate co-eds. The content isn’t all that different from the … Continue reading →

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Magazine Madness and/or Mania: Star (1973)

Posted on June 14, 2013 by mondomolly

Foxy Entertainment for 1973!  Launched by Petersen Publishing (purveyors of the squeaky-clean ‘Teen)  in February of 1973, the short-lived Star was a scandalous spin on the teen mag format, focusing on the groupie scene in Los Angeles. Cancelled after just … Continue reading →

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Magazine Madness and/or Mania: Love’s Baby Soft

Posted on April 5, 2013 by mondomolly

In celebration of Mad Men‘s return this Sunday, I’ve assembled a collection of magazine ads for one of the most enduring and memorable products of teen girl-dom, Love’s Baby Soft cologne. Which, upon its introduction in 1974, had one of the … Continue reading →

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Magazine Madness and/or Mania: Seventeen, February 1973

Posted on March 8, 2013 by mondomolly

How has Seventeen, that giant in the world of teen rags, changed over the last forty years? Mostly by becoming younger and smaller. How old is that cover-model? 40? A special supplement for newlyweds? And it is huge! September-issue Vogue huge! Look how it … Continue reading →

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Magazine Madness and/or Mania: ‘Teen, June 1962

Posted on February 1, 2013 by mondomolly

Not generally being actual teenagers, the editors of teen mags have the unenviable task of walking the line between being hip, but not trying so hard that they spin back around to being totally uncool. Try too hard and you … Continue reading →

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